The United Nations Office for Project Services (UNOPS) invites suitably qualified and experienced company to tender RFP documents for the following works:
The United Nations Office for Project Services (UNOPS) is an operational arm of the United Nations, dedicated to implementing projects for the United Nations System, international financial institutions, governments and other partners around the world.
Applications are invited for:
Title: Request for Proposal (RFP) for Media Services For Advocacy/Awareness-Raising Campaign in the Lead Up to the UN HLM on TB in 2023
The UNOPS Geneva office is hosting the Stop TB Partnership Secretariat (STBP) as of 1 January 2015, providing a range of financial and administrative support services to various units of the STBP secretariat. The STBP, under the direction of the Executive Secretary, is leading the way to a world without tuberculosis (TB), a curable disease but still kills three people every minute. Founded in 2001, the Partnership's mission is to serve every person vulnerable to TB and ensure that high-quality treatment is available to all who need it.
For global and country-level advocacy, the Stop TB Partnership is looking for proposals from media platforms that can partner with Stop TB Partnership to deliver a series of high-level virtual events, digital content, and promotional campaigns on tuberculosis (TB). The supplier should be an established media platform with a wide readership, especially in the development and global health community. The media platform should be reputable and recognizable to add value to Stop TB Partnership when events and contents are co-branded.
The objective of the media partnership is to support an advocacy/awareness-raising campaign in the lead up to the UN High-Level Meeting (UN HLM) on TB in 2023, improving visibility and boosting outreach to the target audience, professionals with a specific interest in the global health arena, including donors, government officials, civil society and stakeholders.
Scope of Work
The scope of work includes:
- A minimum of at least one event per year (one high-level virtual event).
- A series of digital contents on thematic areas identified by the Stop TB Partnership.
- A minimum of at least one annual digital campaign.
- A digital campaign approach to be delivered and which will include the following elements/activities:
- Organise at least one high-level virtual event
- Develop an engagement strategy with an identified plan for promotion;
- Develop a content calendar (timeline) that is complementary with the overall Stop TB Partnership’s annual calendar of key dates and events and its social media activities;
- Identify and recommend influencers and other key figures to support the campaign;
- Identify and guide on key target audiences;
- Develop critical campaign content assets.
- A specified number of media assets/pieces will be produced:
- Videos for social media use;
- Social media graphics and tiles; and
- Produce a range of complementary written outputs on TB related issues for publication. The exact format of the products remains to be defined, depending on the media context and opportune moments. However, standard output formats that will be considered include op-eds, questions & answers with influencers in the global health and development space, and feature articles sent to targeted audiences lists established during the target audiences identification process.
- Leverage Stop TB Partnership’s and other identified media channels to enlarge reach.
- The company should have a proven track record of organizing events with a minimum of 7 years of continuous experience in media relations and large multi platform awareness raising event management for/with desired key target audiences
- The company should have access to a targeted subscriber database to ensure direct reach of target audiences, including development practitioners, donors, private sector entities interested in global health and development issues, and policymakers.
- The company should demonstrate a strong presence on social media channels, including Facebook, Twitter, YouTube, Linkedin and Instagram, and have at least 45,000 combined followers on the above-mentioned social media platforms.
- The company should demonstrate strong expertise in building content from TB high burden country settings, including disseminating good quality accurate and reader friendly products on global health related issues such as infectious diseases.
- The company should ideally have previous experience working with the UN or international organizations.
Application Closing Date
16:00 (GMT), 2nd February, 2022.
Interested vendors must respond to this tender using the UNOPS eSourcing system, via the UNGM portal. In order to access the full UNOPS tender details, request clarifications on the tender, and submit a vendor response to a tender using the system, vendors need to be registered as a UNOPS vendor at the UNGM portal and be logged into UNGM.
For guidance on how to register on UNGM and submit responses to UNOPS tenders in the UNOPS eSourcing system, please refer to the user guide and other resources available at: https://esourcing.unops.org/#/Help/Guides
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